{
  "version": "1.3.0",
  "releasedAt": "2026-05-20",
  "kpi": {
    "rogueId": "sales.pipeline_deal_count",
    "slug": "pipeline_deal_count",
    "domain": "sales",
    "defaultLabel": "Pipeline Deal Count",
    "description": "Total number of active opportunities in the pipeline (open stages only — excludes closed-won and closed-lost). The volume side of pipeline coverage; paired with pipeline_value gives the average deal size and the deal-count vs deal-size ratio that characterizes the motion shape. Common pitfall: counting non-bona-fide opportunities (orphaned trials, demo requests that never converted to a real evaluation) inflates the number — apply a stage-floor cutoff (e.g. SQL or higher) so the count reflects committed evaluation activity.",
    "fieldType": "number",
    "unit": null,
    "maturity": "general",
    "suggestedForStages": [
      "seriesA",
      "seriesB",
      "seriesC",
      "public"
    ],
    "defaultOwningFunctions": [
      "Sales"
    ],
    "stageRelevance": {
      "seriesA": "recommended",
      "seriesB": "recommended",
      "seriesC": "recommended",
      "public": "recommended"
    },
    "definitionSource": {
      "tier": "editorial",
      "sourceName": "imboard Editorial",
      "sourceUrl": null,
      "sectionRef": null,
      "publicationDate": "2026-04-01",
      "attributionNotice": null
    },
    "formula": "Pipeline Deal Count = Count of opportunities currently in any open stage (qualification through proposal / negotiation). Applies the same stage-floor convention quarter-over-quarter so trend is comparable.",
    "whyItMatters": "Volume-side health of the funnel — when value rises with falling count, deal sizes are growing (often deliberate up-market motion); when count falls without value compensation, top-of-funnel is the problem.",
    "interpretationGuidance": "Read alongside average_deal_size and median_deal_size to characterize the motion shape: many small deals (high count / low size) implies a velocity / inside-sales motion; few large deals (low count / high size) implies an enterprise motion; mismatch between intended motion and observed shape is a strategic signal.",
    "relatedKpiIds": [
      "sales.pipeline_value",
      "sales.average_deal_size",
      "sales.median_deal_size",
      "sales.win_rate",
      "sales.pipeline_stage_metrics"
    ],
    "metricBasis": {
      "timeBasis": "point_in_time",
      "production": "primary"
    }
  }
}