{
  "version": "1.3.0",
  "releasedAt": "2026-05-20",
  "kpi": {
    "rogueId": "product.defensive_roadmap_pct",
    "slug": "defensive_roadmap_pct",
    "domain": "product",
    "defaultLabel": "Revenue Protection %",
    "description": "Percentage of the planned roadmap allocated to defensive work — platform reliability, security/compliance, scalability rearchitecture, table-stakes parity with competitors, customer-retention features. The complement of `offensive_roadmap_pct`. Common pitfall: defensive work is chronically under-funded (less visible to customers, harder to demo) until a quality-churn or scalability event forces a reactive surge. Boards should treat sustained zero or near-zero defensive allocation in a maturing product as a leading indicator of future quality issues — per the standard product-management argument (Marty Cagan and similar product-leadership writing), a healthy roadmap pays both growth and platform-health rent.",
    "fieldType": "percentage",
    "unit": "%",
    "maturity": "general",
    "suggestedForStages": [
      "seriesA",
      "seriesB",
      "seriesC",
      "public"
    ],
    "defaultOwningFunctions": [
      "Product"
    ],
    "stageRelevance": {
      "seriesA": "recommended",
      "seriesB": "recommended",
      "seriesC": "recommended",
      "public": "recommended"
    },
    "definitionSource": {
      "tier": "editorial",
      "sourceName": "imboard Editorial",
      "sourceUrl": null,
      "sectionRef": null,
      "publicationDate": "2026-04-01",
      "attributionNotice": null
    },
    "formula": "defensive_roadmap_pct = (roadmap_capacity_allocated_to_defensive_initiatives / total_roadmap_capacity) × 100, where \"defensive\" includes reliability, security, compliance, scalability, parity, retention features, and tech-debt paydown. Complement of `offensive_roadmap_pct` (they sum to ~100% in a fully-classified roadmap).",
    "whyItMatters": "Names the investment in not-losing alongside the investment in winning. A defensive % that responds to `quality_churn_pct` and `scalability_headroom` trends (rising when those degrade) is a sign of a healthy operating cadence; a defensive % stuck near zero while quality churn rises is a sign the board needs to push for re-prioritization.",
    "interpretationGuidance": "Industry folk-wisdom, not citation-grade: 20–40% defensive at growth-stage SaaS with stable platform health; 40–60% during platform-investment cycles; below 15% rarely sustainable in a maturing product. Read alongside `quality_churn_pct` — a defensive ratio that has not increased while quality churn has been rising for 2+ quarters usually warrants a board-level conversation about reprioritization.",
    "relatedKpiIds": [
      "product.offensive_roadmap_pct",
      "product.innovation_capacity_pct",
      "product.quality_churn_pct",
      "product.scalability_headroom",
      "product.key_initiatives_status"
    ],
    "metricBasis": {
      "timeBasis": "point_in_time",
      "production": "primary"
    }
  }
}