{
  "version": "1.16.0",
  "releasedAt": "2026-09-07",
  "kpi": {
    "rogueId": "finance.np_cost_to_raise_a_dollar",
    "slug": "np_cost_to_raise_a_dollar",
    "domain": "finance",
    "defaultLabel": "Cost to Raise a Dollar",
    "description": "Fundraising expense divided by contributed support for the period — what it cost, in currency, to bring in one unit of contributed revenue. The fundraising counterpart to the programme expense ratio, and the honest answer to \"why is fundraising expense so high\": because it raised this.",
    "fieldType": "number",
    "unit": null,
    "maturity": "general",
    "suggestedForStages": [
      "preSeed",
      "seed",
      "seriesA",
      "seriesB",
      "seriesC",
      "public"
    ],
    "defaultOwningFunctions": [
      "Finance",
      "Development"
    ],
    "stageRelevance": {
      "preSeed": "core",
      "seed": "core",
      "seriesA": "core",
      "seriesB": "core",
      "seriesC": "core",
      "public": "core"
    },
    "definitionSource": {
      "tier": "editorial",
      "sourceName": "imboard Editorial",
      "sourceUrl": null,
      "sectionRef": null,
      "publicationDate": "2026-04-01",
      "attributionNotice": null,
      "authorityLevel": "imboard-editorial"
    },
    "formula": "cost_to_raise_a_dollar = fundraising_expense ÷ (individual_contributions + foundation_grants + corporate_support + special_events_net). Government funding and earned programme fees are excluded — they are not raised by fundraising.",
    "whyItMatters": "Turns fundraising expense from a cost to be minimised into an investment with a measurable return.",
    "interpretationGuidance": "A ratio is only comparable against the same organisation over time; channel mix moves it far more than performance does — a major-gifts year is cheap, an acquisition year is not. NEVER aggregate across periods: recompute it for the longer period from its base lines.",
    "relatedKpiIds": [
      "finance.np_fundraising_expense",
      "finance.np_individual_contributions",
      "finance.np_foundation_grants",
      "finance.np_corporate_support",
      "finance.np_special_events_net"
    ],
    "metricBasis": {
      "timeBasis": "period_flow",
      "production": "computed"
    }
  }
}
